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Florida Plumbing Report

Plumbing Websites in Florida: 415 Sites Audited

Florida plumbing websites average 47/100 on the Plumbing Website Index — +3 points vs. the national average.

Last updated: March 2026 415 sites audited
Florida vs. National:+3points on the Index

Florida Snapshot

47/100

Plumbing Website Index

Median: 53

0.5s

Avg Load Speed

54%

Online Booking

98%

SSL Secured

57%

Reviews Displayed

42%

Contact Form

City Rankings in Florida

Market Sites Index Score Avg Speed Online Booking SSL Reviews
Jacksonville 41 53/100 0.5s 53% 95% 63%
Tampa 38 43/100 0.4s 25% 100% 25%
Orlando 32 56/100 0.6s 68% 97% 58%
Miami 24 52/100 0.6s 50% 95% 50%
St. Petersburg 23 43/100 0.4s 61% 94% 44%
Sarasota 22 51/100 0.5s 55% 95% 59%
Fort Myers 21 36/100 0.5s 47% 100% 47%
Clearwater 19 43/100 0.5s 69% 100% 62%
Cape Coral 19 42/100 0.6s 61% 100% 50%
Boca Raton 17 44/100 0.4s 67% 100% 75%
West Palm Beach 17 48/100 0.6s 50% 100% 56%
Port St. Lucie 17 44/100 0.5s 40% 93% 40%
Ocala 17 41/100 0.5s 53% 100% 67%
Lakeland 16 46/100 0.4s 46% 100% 69%
Pensacola 14 48/100 0.4s 36% 100% 71%
Fort Lauderdale 13 60/100 0.6s 67% 100% 75%
Coral Springs 12 45/100 0.3s 50% 100% 38%

Plumbing Website Index Score Distribution

Based on 415 in-depth website audits

0-20
58
21-40
69
41-60
169
61-80
116
81-100
3

47

Average

53

Median

87

Highest

5

Lowest

How We Audit Plumbing Websites

Data Collection

We identify plumbing businesses through Google Maps, then visit each company's website using a headless browser that simulates a real visitor. Every site is checked for speed, security, lead capture, trust signals, SEO fundamentals, mobile experience, and content depth.

What We Measure

  • Page load speed (headless browser measurement)
  • SSL security and HTTPS redirect
  • Lead capture: online booking, contact forms, click-to-call, after-hours capture
  • Trust signals: reviews displayed, license numbers, industry certifications
  • SEO fundamentals: meta tags, structured data, XML sitemap
  • Mobile experience: responsive design, sticky contact options
  • Content depth: service area pages, about page, blog

Scoring

Each website receives an Plumbing Website Index score from 0 to 100 based on six weighted categories: Speed (20%), Trust (20%), Lead Capture (25%), SEO (15%), Content (10%), and Mobile (10%).

Sample Size

This report is based on 415 plumbing websites, of which 415 received in-depth audits with 100+ data points each.

Limitations

Our audits measure website quality, not business quality. A company with a low-scoring website may still provide excellent plumbing service. Scores reflect online presence only.

Last updated: March 2026

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